Fair Trade Your Supermarket: Give Out Samples

No one passes by a free sample. Especially not a chocolate or coffee sample. Talk to the manager of your store and ask if you can head up a sampling table for the Fair Trade products the store already stocks. Stores sell more of a product when a sampling table is set out, and if you, your friends and family are working the table, the labor is free for the store too. Using Fair Trade products that are already sold in the store will educate shoppers about Fair Trade while giving them a tasty bite to eat. It is also a great way to show your store that Fair Trade products are popular and new Fair Trade products would be successful at the store.

Make sure to stock up on plenty of comment cards and postcards to hand out to shoppers while you are there.

Go back to How to Fair Trade Your Supermarket!

Comments on this entry are closed.